Voice Notes, Memes & Group Chats: How Nigerians Are Redefining Online Communication
The real conversations in Nigeria aren’t always happening on TV or radio.
From Underground to Airwaves: The Podcast Genres Dominating Nigeria Right Now
Podcasts have quietly become Nigeria’s new underground media revolution, a space where.
- by otowngist
- October 23, 2025
Fake It Till You Make It? The Performance Pressure Behind Nigerian Influencer Lifestyles
Scroll through Nigerian Instagram or TikTok feeds and it’s easy to believe.
- by otowngist
- October 22, 2025
The Analytics Advantage: How Data Is Separating Top Nigerian Creators from the Rest
Every post, every click, and every comment tells a story not just.
- by otowngist
- October 21, 2025
Made for the World: How Nigerian Creators Are Cracking International Audiences
A few years ago, most Nigerian creators made content only for Nigerian.
- by otowngist
- October 20, 2025
Monetizing the Comment Section: The Rise of Micro-Influencers in Nigeria
Scroll through the comment section of any viral Nigerian post and you’ll.
- by otowngist
- October 17, 2025
Content Houses Are Coming: The New Face of Collaborative Nigerian Creator Culture
Step into a house in Lekki, Abuja, or Owerri, and you might.
- by otowngist
- October 16, 2025
From TikTok to Nollywood: How Short-Form Creators Are Crossing Into Film
The Nigerian film industry has always been about storytelling, but the way.
- by otowngist
- September 12, 2025
The Future of Nigerian Media: Community-Owned Platforms vs. Big Tech Algorithms
Nigerians no longer rely on TV stations or glossy newspapers alone for.
- by otowngist
- September 11, 2025
The Sponsorship Game: How Creators Can Attract and Negotiate with Brands
For many Nigerian creators, landing brand deals feels like the ultimate milestone..
- by otowngist
- September 9, 2025
