We are slowly realizing that digital noise is constant and podcasts have carved out a quiet revolution. While social media videos and reels fight for eyeballs, audio content is winning hearts and ears across Nigeria. From bustling Lagos streets to quiet Owerri bedrooms, Nigerian youth are tuning in, and more importantly, speaking out. Podcasts are […]
In today’s digital economy, influencers are not just content creators — they’re brands, advertisers, and sometimes entire media companies rolled into one. But while many dream of becoming the next big ambassador for Coca-Cola, MTN, or Netflix, few understand what really happens behind the scenes of influencer-brand partnerships. So, what do brands actually look for […]
The Hidden Power of Nollywood: How Nigerian Filmmakers Are Conquering the World Nollywood is no longer just Nigeria’s film industry, it’s a global cultural force. What began as a grassroots movement of low-budget, direct-to-video productions has evolved into one of the most powerful storytelling industries in the world. With millions of fans across Africa, the […]
Some Nigerian influencers have risen to the top by sheer authenticity, strategy, and hard work. These creators didn’t have connections or massive budgets—but they built influential brands from scratch. Their stories offer inspiration and proven playbooks for anyone hoping to break into the creator economy. What You’ll Learn: Influencers Who Made It Happen 1. Aproko […]
OtownGist Media & Creative Hub is excited to announce the launch of its Learn | Work | Earn Fellowship, a transformative program designed to equip aspiring video creators with the skills, experience, and opportunities to thrive in the media industry. The fellowship offers a comprehensive curriculum that covers every stage of video production—from planning and […]
In 2025, content creation has evolved from a hobby into a booming career path for millions worldwide. Whether you’re a comedian on TikTok, a lifestyle vlogger on YouTube, or a writer on Medium, your creativity can earn you real income—if you know how to leverage the right tools and platforms. In this guide, we’ll walk […]
How Artificial Intelligence Is Changing the Way We Produce and Consume Content Artificial Intelligence (AI) is no longer a futuristic idea—it’s a present-day force reshaping industries, including media and content development. From automating content creation to optimizing user experiences, AI is revolutionizing how we tell stories, distribute information, and engage audiences. At OtownGist Media, we’re […]
How OtownGist Is Using Ethical Journalism to Tell Impactful Stories and Hold Power Accountable In a time when misinformation is rampant and sensationalism often overshadows truth, investigative journalism has never been more essential. At OtownGist Media, we believe that journalism should do more than inform—it should question, reveal, and empower. Through a commitment to ethical […]
Behind the Scenes: The Making of a Viral Story – A Deep Dive into the Strategies OtownGist Media Uses to Create Engaging and Shareable News Content Going viral isn’t just luck—it’s strategy, skill, and timing. At OtownGist Media, we don’t just chase views; we engineer stories that resonate, spark conversation, and get people clicking, sharing, […]
You need to know that in this age content is king—but distribution is the crown. Creating great content isn’t enough; knowing how to share it, where to place it, and how to make it work across different platforms is what separates good creators from unforgettable ones
